studying the media ecosystem
(Note: this was reposted in advance to cover a brief vacation from all things electronic.)
Big broadcasters are experimenting with streaming video and finding that audiences eat up “live and late breaking coverage, celebrities and sex, and innately visual stories,” according to an article in Online Journalism Review that focused on trends in the United States. [...]
(Note: this was reposted in advance to cover a brief vacation from all things electronic.)
During questions after a 90-minute discussion of the “The Coming Media Monopoly”, a man rose and said he was not a journalist but was an avid media consumer. What media monopoly was being talked about, he asked? His San Francisco neighborhood [...]
With his customary optimism, Robin Good notes that more powerful microprocessors on the near horizon will allow mini media publishers to serve “myriads of niche audiences” and challenge mass media as never before. An advertising shift will presumably finance this transition from mass to mini as “newsmasters” become the information-age equivalent of personal trainers. In [...]
To put a smile on someone’s face is a real gift. I’d love to have a daily cartoon to enliven this blog but in the meanwhile the best I can do by way of furnishing a grin would be to point you to The Joke Project, a daily oral history that tells jokes and [...]
A Poynter Institute commentary offers some interesting do’s and don’ts on the topic of choosing images in Web design: for instance, use images related to the article rather than stock images. A second commentary talked about how to get readers engaged in Web pieces. Harder to pluck out a single lesson — unless it’s that [...]
Let me return to the challenge of getting and keeping attention by pointing to what consultant John Hagel calls the three “As” of attention: attract customers, assist them to purchase your wares, and affiliate them in ways that make them your allies. You can read a little more about his ideas in a post by [...]
A whiff of obsolscence seems to hang over the newspaper industry but the World Association of Newspapers’ Press Trends 2006 report suggests that print continues to eke out small gains in its global audience, thanks largely to stronger readership in Asia and a burst of free dailies, particularly in Europe. Following the money, “newspapers’ share [...]
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